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    • Marketing Analytics

    Marketing Analytics Courses Online

    Master marketing analytics for data-driven decision-making. Learn to analyze marketing data, measure performance, and optimize campaigns.

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    Explore the Marketing Analytics Course Catalog

    • Status: Free Trial
      Free Trial
      U

      University of Illinois Urbana-Champaign

      Business Data Management and Communication

      Skills you'll gain: Data Storytelling, Data Presentation, Data Visualization, Business Analytics, Data Visualization Software, Analytics, Financial Statement Analysis, Financial Statements, Financial Accounting, Cash Flows, Accounting, Information Management, Accrual Accounting, Data Access, Revenue Recognition, Fixed Asset, Data Analysis, Digital Assets, Data Quality, Asset Management

      4.7
      Rating, 4.7 out of 5 stars
      ·
      6.2K reviews

      Intermediate · Specialization · 3 - 6 Months

    • Status: Preview
      Preview
      C

      Campus BBVA

      Business Analytics

      Skills you'll gain: Business Analytics, Data Analysis, Data Presentation, Data Quality, Business Intelligence, Data Visualization, Descriptive Statistics, Data-Driven Decision-Making, Statistics, Big Data, Dashboard, Probability & Statistics, Statistical Inference, Statistical Analysis, Data Cleansing

      4.5
      Rating, 4.5 out of 5 stars
      ·
      184 reviews

      Beginner · Course · 1 - 3 Months

    • Status: Preview
      Preview
      C

      Coursera Instructor Network

      GenAI for Social Media Marketing Specialists

      Skills you'll gain: Social Media Marketing, Generative AI, Campaign Management, Social Media Content, Content Creation, Social Media Strategy, Prompt Engineering, Marketing Automation, Customer Engagement, Marketing Effectiveness, Target Audience, Marketing Analytics, Data Analysis

      4.6
      Rating, 4.6 out of 5 stars
      ·
      17 reviews

      Intermediate · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      J

      Johns Hopkins University

      The Data Scientist’s Toolbox

      Skills you'll gain: Rmarkdown, Data Science, Version Control, Data Analysis, General Science and Research, Data Analysis Software, R Programming, Statistical Programming, GitHub, Software Installation

      4.6
      Rating, 4.6 out of 5 stars
      ·
      34K reviews

      Mixed · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      J

      Johns Hopkins University

      R Programming

      Skills you'll gain: R Programming, Software Installation, Statistical Programming, Programming Principles, Performance Tuning, Simulations, Debugging, Scripting, Data Manipulation, Statistical Analysis, Data Analysis, Data Structures

      4.5
      Rating, 4.5 out of 5 stars
      ·
      22K reviews

      Intermediate · Course · 1 - 4 Weeks

    • C

      Coursera Project Network

      Business Analysis & Process Management

      Skills you'll gain: Process Analysis, Business Process, Business Analysis, Business Process Modeling, Process Flow Diagrams, Process Management, Business Solutions, Stakeholder Management, Organizational Structure

      4.4
      Rating, 4.4 out of 5 stars
      ·
      6.8K reviews

      Beginner · Guided Project · Less Than 2 Hours

    • Status: Free Trial
      Free Trial
      U

      University of Virginia

      Agile Development

      Skills you'll gain: Usability Testing, User Story, Agile Software Development, Continuous Delivery, Agile Methodology, Scrum (Software Development), Agile Product Development, Continuous Deployment, Design Thinking, DevOps, Software Development Methodologies, User Experience Design, Software Development, Team Management, A/B Testing, Analytics, Product Management, Agile Project Management, Persona (User Experience), Product Development

      4.7
      Rating, 4.7 out of 5 stars
      ·
      4.8K reviews

      Beginner · Specialization · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      U

      University of Pennsylvania

      Regulatory Compliance

      Skills you'll gain: Compliance Management, Compliance Training, Law, Regulation, and Compliance, Regulatory Compliance, General Data Protection Regulation (GDPR), Medical Privacy, Legal Risk, Personally Identifiable Information, Governance Risk Management and Compliance, Information Privacy, Regulation and Legal Compliance, Regulatory Requirements, Data Security, Health Information Management, Culture Transformation, Operational Risk, Disciplinary Procedures, Internal Communications, Risk Management, Business Strategy

      4.8
      Rating, 4.8 out of 5 stars
      ·
      2.6K reviews

      Intermediate · Specialization · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      I

      IBM

      Data Science Methodology

      Skills you'll gain: Data Science, Data Modeling, Data Cleansing, Stakeholder Engagement, Business Analysis, Data-Driven Decision-Making, Decision Tree Learning, Predictive Modeling, Business Process, Data Mining, Data Quality, Data Analysis, Application Deployment, User Feedback, Constructive Feedback

      4.6
      Rating, 4.6 out of 5 stars
      ·
      21K reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      U

      University of California San Diego

      Drug Development Product Management

      Skills you'll gain: Clinical Trials, Pharmaceuticals, Clinical Research, Commercialization, Sales Strategy, Pharmacology, Intellectual Property, Strategic Partnership, Regulatory Affairs, Bioinformatics, Laboratory Research, New Business Development, Product Lifecycle Management, Market Dynamics, Business Development, Chemistry, Business Strategy, Portfolio Management, Health Care Procedure and Regulation, Marketing

      4.6
      Rating, 4.6 out of 5 stars
      ·
      6.4K reviews

      Beginner · Specialization · 3 - 6 Months

    • C

      Coursera Project Network

      Custom Reports in Google Analytics

      Skills you'll gain: Google Analytics, Ad Hoc Reporting, Web Analytics, Report Writing, Dashboard, Marketing, Web Development

      4.5
      Rating, 4.5 out of 5 stars
      ·
      167 reviews

      Intermediate · Guided Project · Less Than 2 Hours

    • Status: Free Trial
      Free Trial
      I

      IBM

      IBM Machine Learning

      Skills you'll gain: Unsupervised Learning, Feature Engineering, Generative AI, Supervised Learning, Classification And Regression Tree (CART), Data Presentation, Data Analysis, Data Cleansing, Exploratory Data Analysis, Regression Analysis, Deep Learning, Dimensionality Reduction, Reinforcement Learning, Keras (Neural Network Library), Scikit Learn (Machine Learning Library), Machine Learning Algorithms, Applied Machine Learning, Data Science, Machine Learning, Python Programming

      Build toward a degree

      4.6
      Rating, 4.6 out of 5 stars
      ·
      3.3K reviews

      Intermediate · Professional Certificate · 3 - 6 Months

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    In summary, here are 10 of our most popular marketing analytics courses

    • Business Data Management and Communication: University of Illinois Urbana-Champaign
    • Business Analytics: Campus BBVA
    • GenAI for Social Media Marketing Specialists: Coursera Instructor Network
    • The Data Scientist’s Toolbox: Johns Hopkins University
    • R Programming: Johns Hopkins University
    • Business Analysis & Process Management: Coursera Project Network
    • Agile Development: University of Virginia
    • Regulatory Compliance: University of Pennsylvania
    • Data Science Methodology: IBM
    • Drug Development Product Management: University of California San Diego

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