Chevron Left
Back to Foundations of Digital Marketing and E-commerce

Learner Reviews & Feedback for Foundations of Digital Marketing and E-commerce by Google

4.8
stars
29,213 ratings

About the Course

This is the first of eight courses in the Google Digital Marketing & E-commerce Certificate, which will equip you with the skills you need to apply to entry-level roles in these fields. People who work in digital marketing and e-commerce help their organizations attract new customers, engage customers through various digital channels, and drive transactions like purchases and customer loyalty. In this course, you’ll explore entry-level jobs in digital marketing and e-commerce and identify the roles and functions that those jobs play within an organization. You’ll also learn about the marketing funnel and how it shapes the customer journey. Google employees who currently work in the field will guide you, providing hands-on activities and examples that simulate common digital marketing and e-commerce tasks, and helping you build your skills and prepare for the job. Learners who complete the seven courses in this program will be equipped to apply for entry-level jobs in digital marketing and e-commerce. No previous experience is necessary. By the end of this course, you will be able to do the following: - Define the fields of digital marketing and e-commerce - Describe the job responsibilities of an entry-level digital marketing coordinator and e-commerce analyst (and similar job titles) - Summarize how this program will help prepare you for a career in digital marketing and e-commerce - Identify the roles and functions that digital marketing and e-commerce play within an organization - Understand the customer journey and the function of journey maps - Explain the concept of a marketing funnel - Understand the elements and goals of a digital marketing and e-commerce strategy...

Top reviews

ES

Oct 5, 2023

For me as someone who has no idea or background in Digital Marketing and E-Commerce this foundation course is an eye-opening experience that teaches you what Digital Marketing and E-Commerce is about.

JH

Apr 8, 2025

Very well informed and a lot of information to gather, I thought it was very useful and very interesting and I'd recommend it to anyone that wants to learn more about Digital Marketing and E-commerce.

Filter by:

5576 - 5600 of 6,767 Reviews for Foundations of Digital Marketing and E-commerce

By Lê P U

•

Aug 16, 2025

good

By PATEL N C

•

Aug 11, 2025

Good

By ANSH R 2

•

Aug 7, 2025

good

By PATEL D S

•

Aug 5, 2025

good

By SHAH V D

•

Aug 5, 2025

nice

By RATHOD S V

•

Aug 4, 2025

good

By PATEL M M S

•

Aug 4, 2025

Good

By AM J P

•

Aug 3, 2025

good

By 1045 I F

•

Jul 31, 2025

nice

By Henrique C

•

Jul 27, 2025

GOOD

By GAUTAM H

•

Jul 26, 2025

good

By Ayush S

•

Jul 25, 2025

nice

By HANISHKA P P

•

Jul 7, 2025

Good

By Jesintha P

•

Jun 29, 2025

GOOD

By Farishta k

•

Jun 22, 2025

Beat

By Arijit B

•

Jun 19, 2025

good

By Manisha M

•

Jun 10, 2025

Nice

By TIAGO A R

•

May 23, 2025

Show

By Vy V T H

•

May 17, 2025

good

By Isha S

•

May 9, 2025

Best

By ايمان ا ر

•

May 1, 2025

شكرا

By Tabinda s

•

Apr 29, 2025

good

By somendra d

•

Apr 29, 2025

Good

By Tamiru T

•

Apr 20, 2025

nice

By Glyzhel A S

•

Apr 13, 2025

cool